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Photography Business

We take a look at everything you need to know about how to run a successful photography business.

Commercial content creation for social media campaign – Sum Effect, Perth

Content vs Assets Creation: Why Knowing the Difference Matters

Payment Culture in the Creative Industry: A Call for Balanced and Fair Exchange

Emerging Creatives: Insights for Writers & Wordsmiths from Luke Pellegrini

Click on image to access the YouTube branded film "Feel Proud Walk Tall. A Photographer's Journey" which tells of a professional photographer’s pursuit to help others feel proud and walk tall, while trying to find that within himself.

A Photographer’s Journey Over 20+ Years To Feel Proud Walk Tall

What Is A Smile? Our #1 Reason To Get Out Of Bed

Glossary for Commercial Photography

Matt Reed in his first studio—sharing essential skills for emerging photographers.

Craft & Confidence. Advice for Emerging Photographers from Matt Reed, Sum Effect

This type of B2B project illustrates "what is commercial photography?". Inside Sum Effect Studio, standing amid the photography and filming equipment at the end of a studio filming session we see the jubilant team and a business owner at the end of a multi-day project Standing and facing the camera with thumbs up, from the left is a female, and then two males. The male in the middle is the business owner, who commissioned our team to make product videos.

What Is Commercial Photography? A Business Perspective

Behind the scenes at a creative photography job shoot, featuring Matt Reed blowing bubbles, camera equipment, and rainbow coloured light reflections.

How to Stand Out in Your Photography Job Application: Insights from Matt

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Home
Services
Specialty
Projects
Blog
About
- Matt Reed
- Team
- Timeline
- Studio
- Pricing
- Learn
Contact

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Sum Effect Studio

U3, 110 Discovery Drive, Bibra Lake,
WA 6163, Australia

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