Marketing Image & Video Library

A well-crafted image and video library makes it easier to tell a brand’s story—showing its people, products, services, and culture in a genuine way.

A Resource That Works Across Every Platform

Consistent, high-quality visuals help businesses and brands communicate with clarity and confidence. Whether for websites, social media, print materials, or internal use, a strong image library provides a ready-to-go collection of photography and video designed to fit seamlessly into marketing efforts.

Evergreen libraries include a mix of:

✔ Team portraits with personality
✔ Workspaces and culture in action
✔ Real customer interactions
✔ Products, services, and projects in motion

Captured with a natural, documentary-style approach, these images feel true to the brand while remaining versatile for a wide range of uses.

Capturing Every Layer

A well-rounded bank of images goes beyond a single photoshoot—it builds a complete visual story.

From team portraits and workspaces to customer experiences and projects in motion, every layer contributes to a stronger, more cohesive brand presence.

These images become a visual voice—genuine, consistent, and designed to fit seamlessly into any marketing material.

Natural Fit

There’s no one-size-fits-all approach to strong imagery.

The best visuals reflect the essence of a brand—its style, culture, and personality.

Every image is carefully considered to feel genuine and aligned, creating a library that looks and feels like a natural extension of the business.

Designed For Impact

Photography and video aren’t just about looking good—they need to work well across platforms. Images are created with graphic designers and marketers in mind, ensuring they are adaptable and easy to use in multiple formats.

RECENT IMAGE & VIDEO LIBRARY PROJECTS

St John Ambulance

RUBRA COFFEE

Fortescue

Nina’s Jewellery

Australian Table Grape Association

VIDEO LIBRARY FOOTAGE

More Than Just Marketing

Strong visuals don’t just elevate a brand—they inspire the people behind it.

After thousands of shoots, one thing is clear: when teams see themselves reflected in genuine, high-quality imagery, it builds pride and connection.

What it’s like working with Sum Effect

We engaged Sum Effect to help us capture the values and essence of sport and recreation in Western Australia – fun, friendship, giving back, playing fair, being healthy and including everyone. Not an easy task to complete!   

But Matt and Henry did it. Their enthusiasm and skills are evident in the resulting images that we received which display all of the aforementioned values and more. These images will form the backbone of our department’s advocacy documents and website and we love the fact that they are instantly recognisable as West Australian locations and people.   

Thank you so much for the fantastic work – it far exceeded our expectations.

CLAIRE SCULLIN,
Advocacy and Communications Department of Sport and Recreation

…Matt’s energy to organise the shot was impeccable and Henry has a calming patience about him that kept everything on track. Thank you to an amazing team. We are so happy with the result.

KATIE LEE, Communications, Marketing and Alumni Manager, St Stephen’s School

Flexible Pricing For Every Scale

We provide ballpark pricing, ready-to-go packages and custom quotes.

Packages include:

10 high-quality images from a location-based project from $3,000 +GST

Pricing scales up to $100,000 +GST or more, depending on the size and complexity of the project.

Whether capturing a small project or coordinating a large, multi-day production, the process is designed to fit a variety of needs.

Deliverables come with our standard marketing & communications usage licence.

Advertising use is an additional fee.

What To Expect

The number of final images depends on factors like the size of the team, locations, and the nature of the work being documented.

Unlike traditional set-piece photoshoots, these sessions are dynamic—capturing moments as they unfold to ensure a collection of strong, natural imagery.

Our focus is quality over quantity. Every image we deliver is strong—no fillers, no weak links.

A project can result in anywhere from 10 to 100+ high-quality images, offering a lasting visual resource for years to come.

A Visual Library That Lasts

The right images tell a brand’s story clearly, consistently, and with impact.

Get in touch to start building a marketing image and video library today.

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